It's 2019 and now is the time to think about how can you beat all those SEO professionals, and rank your own website on the first page of google. If you are serious about earning more revenue in next coming years then you should apply latest SEO trends on your website.
Following are some trends in SEO that you must take care of in 2019.
Your blog or article must be written in such a way that it should interact with the audience. Even If your blog is written in like a very super technical language, your audience will definitely not stay there. Because nobody has a time to read , analyze and then understand your blog. If they simply don't understand what you have written they will definitely leave that page. The simplest formulae is that they must enjoy themselves while reading your blog. Quality of your blog must be your main focus there, because think if you have written a very long blog but If everyone is getting bored there and nobody is reading your blog then your hardwork will fail there. Always remember
"QUALITY ALWAYS WINS OVER QUANTITY"
In a recent interview with Eli Schwartz, director of SEO and growth for SurvayMonkey, he expressed the possibility that Amazon and Apple could cut into google's search dominance. And believe me, it can happen. We all have seen that the business empire of Amazon and Apple is growing day by day. Even though they haven't reavealed any news regarding their own search engine which will be as good as Google but it might be their secret projects, well who knows.
In the year 2019, "Content Is King". Whatever you write, there must be a depth in your content.
We tracked the SEO performance of different sites and we found that sites which had lesser depth in their content, suffered a lot in their google page ranking. Google's algorithms changes continuously and we must act according to it.
Basically what you need to do is to create the content that solves a problem, that moves, that motivates and that connects the people. You do your reasearch, get the solution to the problem which people have and don't just focus on SEO strategies and all. Content writing in SEO is not just about writing a great looking graphical content or just answering the the query, it is about writing the interactive content as if you are communicating personally with the user and guiding them to the next action.
Increasing expertise authority and trustworthiness better known as EAT will be another search engine ranking factor in 2019. Meaning that
" you cannot rank so easily writing authoritative content unless you are already an authority on a given subject."
VP of search marketing at Homes.com said that, "you should look at content distribution and promotion from a reputation standpoint."
If you have a website with specific niche, then the person writing blogs on that website should have an expertised knowledge on that specific category. Just like Google, Bing also wants to reward E-A-T. So you better look out for that.
Technical SEO is a thing to invest in 2019. As the time passes, complexity of google algorithms grows with it.
In the coming years, some key areas to focus on technical sides of SEO will be,
On-Page Optimization will continue to be one of the important factor for improving the page ranking of your website. Even though it is 2019 or even 2022, On-Page-Optimization is not going anywhere anytime soon. It will continue to be the important factor for ranking your page on Google or any other search engine.
Some important aspects for improving our On-Page-SEO are as follows:
Following are some trends in SEO that you must take care of in 2019.
- Take care of your audience's interest
"QUALITY ALWAYS WINS OVER QUANTITY"
2. Think beyond the google search
3. Don't just write, Engage your readers
We tracked the SEO performance of different sites and we found that sites which had lesser depth in their content, suffered a lot in their google page ranking. Google's algorithms changes continuously and we must act according to it.
Basically what you need to do is to create the content that solves a problem, that moves, that motivates and that connects the people. You do your reasearch, get the solution to the problem which people have and don't just focus on SEO strategies and all. Content writing in SEO is not just about writing a great looking graphical content or just answering the the query, it is about writing the interactive content as if you are communicating personally with the user and guiding them to the next action.
4. Increase Expertise, Authority and Trustworthiness
" you cannot rank so easily writing authoritative content unless you are already an authority on a given subject."
VP of search marketing at Homes.com said that, "you should look at content distribution and promotion from a reputation standpoint."
If you have a website with specific niche, then the person writing blogs on that website should have an expertised knowledge on that specific category. Just like Google, Bing also wants to reward E-A-T. So you better look out for that.
5. Invest in Technical SEO
In the coming years, some key areas to focus on technical sides of SEO will be,
Speed:
Sites will start to focus on speed and simplicity as we have all analyzed that all the google rewarding sites have higher speed and less complexity.Javascript:
New year means even more websites will be Javascript driven. Now a days frameworks such as AngularJs, Vue.js and React Js are growing popularity these days. All this frameworks are javascript based so for improving our technical SEO, javascript has a huge role in future.Progressive Web Apps (PWAs):
You should start thinking about how your website could live on as a Progressive Web App in the future. You sould try to make your website progressive so that there will be the possibility that users would like to put on your website to the home screen.6. Make the best On-page Optimization
Some important aspects for improving our On-Page-SEO are as follows:
- A Secure and Accessible Website
- Page Speed (Including Mobile Page Speed)
- Mobile Friendliness
- Domain Age, URL, and Authority
- Optimized Content
- Technical SEO
- User Experience (RankBrain)
- Links
- Social Signals
- Real Business Information
7. Get ready for voice search
As we all know that mobile optimised websites have higher chances of ranking their page on the google. Many Experts in the industry predicted that, next years it will be the year of voice search so from now on, we must try to integrate the functionality of Voice Search in our website for having higher chances of ranking in google. In short we must integrate all the functionalities to make our website mobile friendly. Because believe it or not, but this might be the year of Voice Search.
We all have heard about Machine Learning but we haven't really experienced its power. But the companies which are looking for planning of their website's SEO from future point of view should definitely start testing their strategies and implementations in Machine Learning. If you ask my opinion, Python is the language to invest in 2019. There might be the possibility that in the near future their success and failure rate might be dependent on the use of machine learning.
Ref. link: http://bit.ly/2kls0T4
8. Look Out for Machine Learning:
Ref. link: http://bit.ly/2kls0T4
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